Creative Excellence: On the Uses of Weirdness and Unpredictability

In the third installment of Tag’s series exploring industry trends and developments, Rik Grant argues that thinking boldly and taking risks is the key to creative people actually remember
5 Strategic Shopper Marketing Tips for Canadian & US Brands’ Retail Success

As economic conditions fluctuate across Canada and the U.S., retail, and Consumer Packaged Goods (CPG) brands are continually adjusting strategies to meet evolving consumer behaviours. Factors such as inflation, higher interest rates, and sustainability are impacting both of these North American markets. Although both countries share similar challenges, consumer responses vary, necessitating nuanced marketing and […]
Innovation in your inbox 16
Challenge to innovate Demands for content are rapidly changing and evolving. Brands are faced with the challenge to innovate and evolve their own content systems to keep up with the consumer demand for a wider variety and larger amount of content than ever before.
Creative Excellence: The Underutilised Magic of In-Store Retail Experience

In the fourth installment of Tag’s series exploring industry trends and developments, Neil Thomson makes the case for taking the Christmas TVC magic and extending it to in-store experience
Swift & Stunning 3D Animation

Ulta Beauty About THE PROJECT In swift and stunning fashion, the Tag Taylor James team crafted dynamic 3D animated spots for Ulta Beauty within a demanding 4-week timeframe. Despite the tight schedule, our experts navigated various design directions and meticulously developed 3D models of Ulta’s products from scratch. Leveraging Reality Capture technology and Cinema 4D, […]
Unreal Engine 3D Content Creation

Honda About THE PROJECT For the launch of the all-new 2023 Honda CR-V, the brief was straightforward: Expand the Hondaverse by adding new zones and by showcasing the Honda CR-V in various terrains to traverse. With the CR-V’s off-roading capabilities, it was vital to depict it in rugged environments, but also in more upscale and […]
360° eCommerce Management
New Balance 360° ECommerce Management Back About THE PROJECT New Balance was looking for a full-serviced digital commerce partner to provide technical solutions, platform rollout, end to end operation management, and marketing services to help the brand expand across the Asia Pacific region. MONI (a Tag Company) was appointed as New Balance strategic partner to […]
We’re on the lookout for some standout talent to join our APAC teams

We’re on the lookout for some standout talent to join our APAC teams! Take a look at our most recent opportunities below: Australia Studio Manager – https://zurl.co/TGDa China
There’s no ‘i’ in team, but there is in Tag-iversary!

There’s no ‘i’ in team, but there is in Tag-iversary! That’s why we celebrate the milestones of our people who help shape who we are as an organization. Congratulations to Tag Americas Olivia McCormack who is celebrating her 10th work anniversary this November! Beginning her Tag career as Partner Development Specialist for The Hot […]
Tag Singapore has officially moved into the dentsu

Tag Singapore has officially moved into the dentsu Singapore office! A long time in the works, this office move will be a game-changer for cross-team collaboration. Already working together on various projects, this closer proximity will enable our teammates to cross-over on more of the day-to-day activities with a blended office culture. Thank you dentsu […]